Journal 22: October 13

Another thing I've been noticing from the readings lately is the importance of logos to their respective companies. I guess, as a consumer, I never realized how much thought and importance was placed on the millions of logos put in front of my face. Each company designs their logo with so much thought and detail in an effort to convey what they intend to bring to the marketplace: quality, integrity, class, etc. It's helping me realize just how complex every part of our society really is.